SBTech, a leading online sports betting and iGaming platform provider, is pleased to reveal that it is providing a full Sports Betting Solution as well as its Chameleon 360 iGaming platform to Winmasters, a Malta-licensed brand name of WM Interactive Limited.
Winmasters has already achieved a vast market share in the Romanian regulated market and is currently targeting several other EU countries with national regulatory regimes.
According to a press statement from SBTech, its platform will enable the operator to leverage its local knowledge and achieve price differentiation, apply own pay-outs, manage own risk, customize sports content, set betting limits, personalize marketing and promotions and manage sportsbook liability in real time.
Winmasters has also undertaken an important investment in sponsorship and TV advertising, focusing on SBTech’s industry-leading Sportsbook and award winning In-Play offering.
Richard Carter, Chief Executive Officer of SBTech, commented on the launch by saying that they are thrilled to be supplying Winmasters with their complete tier-1 solution and that they have very high expectations for their continued success, given Winmaster’s proven capabilities and highly knowledgeable marketing partners. He also said that this relationship further consolidates their position as the preferred technology partner of operators in regulated markets.
The Sales & Operations Director of Winmasters, Christos Protopapas, said that they are happy to announce that Winmasters has joined forces with SBTech. He added that this strategic alliance heralds a new era for Winmasters, defined by a fresh, enhanced and unique gaming portal.
Protopapas went on to say that their goal is to fulfil and exceed their customers’ expectations by providing customized services in an exciting and secure gaming environment.