Playtech, a London-listed iGaming technology provider, has entered into a new strategic partnership that will see it provide its iGaming and Sports Betting platform to Canada’s NorthStar Gaming.
In terms of the agreement Playtech will roll out its IMS Platform, Casino, Live Casino, Bingo and Poker technology for the launch of NorthStar in Ontario.
The new partnership will also provide NorthStar with the technology platform to provide its customers with a Canadian-focused online casino and sports betting experience once regulatory approvals and licensing processes have been completed.
Final iGaming, sports and event betting regulatory standards were released in Ontario in October and it is now getting ready to open the province to private competition.
Michael Moskowitz, Chief Executive Officer and Founding Partner of NorthStar Gaming, commented on the partnership by saying that NorthStar Gaming is thrilled to be the exclusive Canadian partner in the media and publishing sector with Playtech, the world’s leading gambling technology supplier,
Moskowitz went on to say that Playtech’s industry-leading suite of tools will give them an unmatched edge in the marketplace, given their proprietary content and localization – something they know customers are looking for.
Mor Weizer, Chief Executive Officer at Playtech, said they are delighted to announce their partnership with NorthStar Gaming as it prepares to launch its market leading online gaming business in Canada.
He also said that their success is driven by strategic partnerships with industry leading operators around the world and they are excited to partner with a leading entertainment company like NorthStar Gaming.
Weizer added that at Platech they are driven to deliver a sustainable, commercially viable and engaging entertainment experience – for the benefit of all stakeholders.