Microgaming, a leading online live casino software supplier has revealed that hiring Julie Allison as the Director of Markets in July of this year was a strategic move as it has strengthened their global presence.
Ms. Allison is a big name in the gaming industry and came with more than 10 years of iGaming experience, most of which she held top positions in the global big-names such as Red Tiger and NetEnt. She also has vast experience in B2B and B2C marketing and was previously in charge of overseeing partnerships acquisition, retention and enhancement of the customer experience in the industry.
Andrew Clucas, Chief Operating Officer of Microgaming casinos, commented that Ms. Allison comes in with a unique and robust vision as well as great commercial gaming expertise that she has immersed over the years.
Clucas went on to say that he is delighted to have her on the team and is looking forward to a successful partnership as the company ventures into the global market.
Ms. Allison’s primary goal will be to provide a strategic plan and direction for the Microgaming casinos’ growth in the new markets by identifying and taking advantage of any available opportunities and using her sharp capabilities to navigate the dynamic gaming regulatory landscape.
She revealed that she is looking forward to getting started and is excited to have a chance to build on the impressive foundation that Microgaming casinos already hold in the market.
Ms. Allison also said that she is ready to take up the challenge of guiding the gaming software provider’s future markets, vision, navigating new regulations and offering customer support through the changes.