Digital Sports Tech, a B2B provider of next generation sports betting solutions, has entered into an agreement with Australian operator TopSport in terms of which it will provide the operator with its “Player Props” player proposition betting offering.
The launch of Digital Sport Tech’s Player Props will enable TopSport’s customers to customize and create their own bets based on player performance across a range of statistics and sports.
The agreement between the parties will see TopSport becoming the third operator in Australia to integrate the unique player proposition betting product following the success of the MadBookie and the forthcoming launch with Ladbrokes Australia.
Ari Lewski, Executive Director of Digital Sports Tech commented on the new agreement by saying that they quickly identified Australia as a key market for them prior to launch, so to have signed three Australian operators in their first six months is a great thrill. He added that TopSport see the huge potential of player related betting and they will have several other operators signing up to Player Props over the next few weeks and months.
Lewski went on to say that it is about time that punters can create exactly the type of bet they want and sportsbooks all over the world are now recognizing the power that their Player Props product offers.
Tristan Merlehan, Director of TopSport added that Digital Sports Tech have built a first-class product that directly penetrates which is definitely an untapped growth segment of the market – player performance bets.
Merlehan went on to say that it is about time that punters can create exactly the type of bet they want and sportsbooks all over the world are now recognizing the power that their Player Props product offers.
The sports available via the Player Props product include Basketball, Football, American Football, Australian Rules football and Rugby league.