As Monaco is thrilled to announce that it has entered into a partnership in terms of which Liga Stavok, one of the leading sports betting companies in Russia will become a regional partner of the club for the 2021-2022 Season.
The partnership will see Liga Stavok benefit from being prominently displayed in Russia via the virtual LED technology of the Stade Louis-11 during AS Monaco’s Lique 1 Uber Eats home matches, as well as visibility on the Club’s social networks.
Oleg Petrov, Vice-president and Chief Executive Officer of AS Monaco commented that they are very pleased to welcome Liga Stavok as a partner of AS Monaco.
He went on to say that this collaboration with a major player in the Russian sports betting market will allow them to strengthen their attractiveness, develop their visibility and offer a special experience to Russian fans of AS Monaco and football.
Yuri Krasovsky, President of Liga Stavok, said that they are delighted to be associated with such an important entity as AS Monaco.
He also said that the club has a rich history, an impressive list of sporting achievements and an incredible number of trophies to its credit.
Krasovsky added that for Liga Stavok, this partnership is a logical next step in the implementation of their business strategy, which is to strengthen their presence in the international market and they are convinced that their collaboration with AS Monaco will be fruitful and productive.
David Dashtoyan, Commercial Director of Gambit Esports, said they are proud to have played a part in making the collaboration between AS Monaco and Liga Stavok possible. He added that the partnership opens the doors to many new collaboration opportunities.
Spanish-based multinational gaming company Codera, is pleased to reveal that it has extended its sponsorship agreement with Real Madrid Football Club until June 2026.
Codera is a powerful operator in Latin America, particularly in Puerto Rico, Mexico, the Dominion Republic and the entire Central and South America.
The agreement signed by the parties sees the firm reinforce its commitment to the Codera Online markets of Argentina (City of Buenos Aires), Mexico, Colombia and Panama as well as prospective markets when and if they become regulated, such as Argentina (outside of the City of Buenos Aires), Chile, Brazil, Puerto Rico, Peru and Uruguay.
Codera’s association with the La Liga Club commenced in 2016 and the new agreement sees it reinforcing its commitment to Latin America by boosting the geographic scope to more than twenty countries in the region.
The gaming company also sponsors teams in the regional itself, including River Plate in Argentina and Rayados in Mexico.
Vicente Di Loreto, Chief Executive Officer of Codere, commented that they are thrilled with this renewed alliance with Real Madrid, with whom they share the same values and ambition to be the best at what they do, and look forward to benefiting from the renowned Real Madrid brand.
Moshe Edree, Managing Director of Codere Online, said the renewal of this strategic agreement with Real Madrid will play a key role in the deployment of their ambitious expansion project across Latin America.
Edree also said that it will not only allow them to strengthen their online sports betting presence in the markets where they operate today, but also allow them to use the Real Madrid brand in other high-growth Latin American markets.
Curling Canada is pleased to announce that it has entered into a deal with PointsBet Canada in terms of which it will become the official sports betting partner of the organization.
PointsBet Canada, the Canadian affiliate of global online gaming organization PointsBet, will commence offering original ways for curling fans to bet on Season of Champion events with immediate effect. It has also been named as the title sponsor of a Season of Champions event commencing with the 2022-23 season.
Katherine Henderson, Chief Executive Officer of Curling Canada, commented that with the passing of legalized sports betting by the federal government this past summer, they knew that there would be many opportunities available for their sport to be part of a new, legal and regulated way for fans to enjoy their events.
Henderson went on to say that PointsBet’s track record speaks for itself, as the company has existing partnerships with a variety of highly regarded partners around the world, and they could not be happier to enter into this new venture with an industry leader.
PointsBet is an avant-garde bookmaker with a rapidly-growing operation in the United States where it has agreements with the NBA, NHL, NFL, WNBA, MLB as well as the PGA Tour.
Scott Vanderwel, Chief Executive Officer of PointsBet Canada said that as one of the only true Canadian operators, it was important for PointsBet Canada to partner with organizations deeply rooted in their nation’s identity.
Vanderwel also said that their partnership with Curling Canada will not only support community-based sports but will bring curling fans an unprecedented experience from coast-to-coast-to-coast.
The International Cricket Council (ICC)has revealed that it has entered into a new partnership with Sportradar that will see it enhance its global fan base.
In terms of the deal, the leading global provider of integrity services has become an Official Data Distribution and Official Betting Live Streaming Partner of the ICC.
The ICC will utilize the provider’s data expertise for 275 top-tier matches that cover eight of the greatest tournaments.
The deal commences with the Men’s T20 World Cup in India this month and is scheduled to last until the Men’s Cricket World Cup in 2023.
Finn Bradshsaw, the ICC’s Head of Digital, commented on the organization’s partnership by saying that the innovative use of sports data is one of the key pillars of their digital strategy.
Bradshaw went on to say that this partnership with Sportradar will help them grow their global cricket fan-base and deepen their engagement with it.
Backed by InteractSport, a subsidiary of Sportradar, it will use its Cricket Live Score Plus (CL5+) data-capture tool, allowing fielding positions and actions to be plotted for the first time.
Sportradar will also integrate the official ICC data into its Premium Cricket Service, boosting its offering to sportsbook operators while its Integrity Services will provide the ICC with bet monitoring and reporting for all 275 matches via its Universal Fraud Detection System.
David Lampitt, Managing Director of Sports Content and Partnerships at Sportradar, said that Cricket is among the most popular sports globally, and they see huge potential to grow its fan base still further, helping fans interact with the game on an even deeper level.
Betway, a globally recognized online betting and gaming brand owned by Super Group, is thrilled to reveal that it has become the official betting partner of the oldest ATP indoor tournament in the world, the Stockholm Open.
Betway has entered into a deal in terms of which it will become the tennis tournament’s exclusive betting partner, with association rights as well as prominent courtside branding.
This year’s competition is due to take place from 6th to 13th November 2021 and is the first since Covid crippled live sports events.
The cancellation in 2020 was the first interruption in the annual tournament’s history, which has been played since 1969 and has seen the top names in the sport such as Borg, McEnroe, Becker, Bjorkman, Federer and Tsitsipas on the courts of the Swedish capital’s Royal Tennis Hall.
The tournament returns with a new Director, Thomas Enqvist as well as a new addition to the tournament – Division – an event organizer who have undertaken to help build the future of Swedish tennis.
Anthony Werkman, Chief Executive Officer at Betway, commented that it is fantastic for the Betway brand to be associated with Stockholm Open.
Werkman went on to say that as the world’s oldest ATP indoor tournament, the event has a fantastic history and they are thrilled to be their exclusive betting partner for the next three years.
Kristoffer Svensson, the Head of Stockholm Open at Division, said that they are happy to welcome Betway to Stockholm Open.
He added that together with Betway and all their tennis fans they look forward to a week full of action and fantastic tennis.