Sportradar, a leading global provider of sports betting and sports entertainment products and services is pleased to announce a three-year extension to its agreement with the International Tennis Federation (ITF), serving as its Official Data Partner.
The agreement extends the partnership between Sportradar and ITF, which has since 2012 included the World Tennis Tour as well as several other ITF competitions such as the Billie Jean King Cup.
The extension of the agreement sees the Federation deliver several integrity-led projects such as the development of technology infrastructure to boost integrity protection of World Tennis Tour events.
In addition to the abovementioned activities and projects, Sportradar and the ITF will continue to invest in accreditation, control systems and personnel in order to safeguard the integrity of tour events.
The ITF is determined to continue utilizing Sportradar’s integrity services by including its Universal Fraud Detection System, a wager monitoring service that analyses global betting patterns. Sportradar has also revealed that it will produce a suite of improved digital assets to connect tennis fans with new websites, apps and experiences.
Carsten Koeri, the Chief Executive Officer at Sportradar, commented that Sportradar is the world leader in helping leagues and federations across the globe maximize the value of their data while ensuring the integrity of sport.
Dave Haggerty, the President of ITF, said that they look forward to their continued partnership with Sportradar as they deliver technology that will enhance the experience around ITF World Tennis Tour and major events, including the Billie Jean King Cup.
Information Services (SIS} has revealed that it has launched a new 24/7 live betting channel in South Africa in partnership with local sportsbook operator Marshalls World Sport in an endeavor to boost its position in the African betting market.
According to SIS, its new channel has gone live across Marshalls’ retail and online verticals and has been specifically tailored for the South African market, featuring a selection of its Numbers betting products such as a new regular 39’s draw and the twice daily 49’s draw.
The channel will also include greyhound racing, with coverage of up to 38,000 events as well as horse racing from around the world.
Joe Andrews, Digital Sales Manager at SIS, commented that Numbers betting is hugely popular in South Africa, where there is a strong affinity for the 49’s brand, and Marshalls’ customers will enjoy the refreshed 49’s draw and new products that are now on offer.
Andrews also said that alongside horse and greyhound racing, Marshalls has a comprehensive live betting channel that will help drive customer engagement across all hours of the day.
Jeremy Marshall, the Owner of Marshalls World of Sport , said they have been hugely impressed with SIS’s new 24/7 live betting channel since launching it to their customers and it will no doubt help them to increase engagement and provide incremental revenues.
Marshall added that having access to a bespoke channel specifically tailored for the South African market is of huge value to them as a company, with this partnership proving that SIS understands local market needs and requirements perfectly, where one is in the world.
The Connecticut Lottery launched its first retail sports betting facility in New Haven on 25th October in a move that forms part of the state’s endeavor to tap into the growing online sports betting market.
The venue, Sports Haven, is the first venue in the state, outside of the tribal-run casinos Mohegan Sun and Foxwoods to allow residents of Connecticut over the age of 21 to place legal wagers with a number of professional and college sporting events.
Mohegan Sun and Foxwoods kicked off in-person sports last month.
Sports Haven features wall-to-wall TV Monitors, Odds Boards and offers food and beverages.
Governor Ned Lamont, commented that it’s a way for sports fans to have fun as they bet. He added that one can sit there, watch their team, cheer and be with some friends, maybe have a cool frosty and bet on their team.
Lt. Governor Susan Bysiewicz said the Connecticut Lottery had to get into the Sportsbook game. She added that it is a way to better regulate and also capture revenue for their state that they were not getting before on activity that was happening without this expansion.
According to Lottery President Greg Smith, the sportsbook business could help smash their current annual revenue projections for the state.
He also said that the $400 million is what lottery profits are but that lottery participating in sports wagering would add to what lottery already contributes to the state.
Smith added that the state lottery could soon open more retail sports betting at Bobby V’s Restaurant and Sports bar locations in Stamford and Windsor Locks.
The state lottery was allowed to get into the sportsbook business due to an agreement with the state’s two tribal-run casinos.
HappyBet, a German and Austrian betting operator is thrilled to announce that it has entered into an agreement with Internazionale Milano FC, in terms of which the betting operator will act as the official betting partner of the 2021 Serie A championship winning football club.
The operator is a brand of the Snaitech Group and was acquired by the Playtech group, in 2017. Playtech is a leading gaming company that operates in 24 different countries and which has also controlled Snaitech since 2018.
The new partnership will see HappyBet being given the opportunity to have conspicuous brand exposure via virtual carpet cams and LED boards around the pitch during home games at the San Siro stadium, utilizing the club’s digital overlay geolocation technology.
In addition, the new partnership includes further initiatives that will be launched throughout the season in order to promote the HappyBet brand to the club’ extensive fan base of one of the most established clubs internationally.
HappyBet entered into a similar deal with FC Internazionale Milano rivals AC Milan in August of this year. AC Milan also plays at the San Siro stadium and has become the football club’s official betting partner in Germany and Austria. The operator is committed to putting creativity as a priority in this new partnership.
The operator is also the sponsor of 2 Bundesliga teams FC Ingolstadt and SV Damstadt, as well as 3 Liga side Viktoria Koln.
Leading B2B provider of sports betting services to licensed B2C gaming operators, Kambi, has announced the inclusion of college football within its Game Parlay product.
It will now be possible for wagers to include numerous college football markets in their bets on Kambi’s Game Parlay product with the addition of NCAA football betting options.
Kambi will now have the opportunity to offer its customers parlay moneyline, together with totals, spreads and collective team totals on college football games.
A selection of sought-after player prop offers will be put forward in anticipation of the NCAA football season. This includes total passing yards and touchdown scorer.
Simon Noy, the Senior Vice President of Trading at Kambi, commented that the expansion of college football within Game Parlay is an exciting step forward for their product, their partners and bettors alike.
He also said that bettors can now enjoy even more college football markets in their Game Parlay bets that span not only across multiple games but across multiple leagues and sports too.
Noy went on to say that with Game Parlay already proving so popular with bettors they look forward to enhancing the product even further over the coming months, with NHL and MLB expansion.
The expansion of Game Parlay comes after the success of the NFL season, which saw more than 40% of NFL wager engagement. Approximately 20% of pre-game NFL bets arose from multi-game combinations.
Wagers can now combine both college and parlays with professional games together to form one single bet.