The Chicago White Sox baseball team has entered into a sports betting partnership with Caesars Entertainment., and the team has made Caesars Sportsbook its official sports betting partner.
Terms of the Deal:
- Caesars will gain access to the baseball team’s logos, marks, LED signage, and digital and social media assets.
- Caesars will be featured in White Sox marketing and merchandise.
In a statement released by the baseball club, its chief revenue and marketing officer, Brooks Boyer said this:
“By teaming up with a globally recognized entertainment leader in Caesars, we are delivering the combined brand reputation and shared commitment to offer our fans an extraordinary sports and entertainment experience.”
“With energized talent on the field, our partnership with Caesars enhances the excitement for our fans with new experiences and programs,” he added.
The CEO of Caesars Entertainment, Tom Reeg pointed out that it was the perfect time for the group to align with an iconic franchise such as the Chicago White Sox.
He said that “some of the most passionate sports fans in the country call Illinois home,” and Caesars was able to provide White Sox fans and sports fans across the state with the very best sports experience through Caesars’ world-class resorts.
The Caesars Sportsbook app was recently relaunched and is now available for mobile registration.
Despite being one of the first states to allow online gambling, the state of Delaware isn’t posting great numbers right now. According to new reports published recently, the amount wagered by consumers on sports in April 2022 was down 23.6% compared to the same month last year.
In the four weeks to April 24th this year, players bet $4.2 million on sports, in comparison to $5.2 million in April 2021.
Numbers were also down 19.2% from March 2022’s $5.2 million.
More worryingly, April 2022 was the lowest monthly amount in a nine-month period, when just $4.1 million was wagered in July last year.
Other figures from the report published by the Delaware Lottery:
- In April 2022, revenue from sports betting reached $314,336 – a whopping 64.5% lower than what was wagered in July 2021 ($895,299). Revenue was also down 43.2% from last month’s figures ($553,465).
- The top performer in Delaware’s sports betting market was the multi-faceted gaming facility, Delaware Park, which announced $151,674 in revenue that came from the $2.1 million made in wagers.
- Trailing Delaware Park was Dover Downs (just under $96,000 in revenue from a handle of $1.2 million), followed by Harrington Raceway ($67,603 in revenue and $853,0065 in wagers).
- Players took home $3.8 million for sports bets made during the four-week period.
- A total of 142,465 bets were made.
A deal penned between Caesars Sportsbook and the cinema chain Emagine will result in the launch of an exciting new sports betting entertainment option.
Caesars Sportsbook Lounge will be launched at Emagine Royal Oak in Michigan and will boast plenty of options for players. These include odds on college and professional games such as football, soccer, hockey, motorsports, basketball and more. This is the first in-cinema sports lounge of its kind and will offer cinematic screens, heated leather seats, wi-fi, superior sound systems and individual tables.
Ingenuity Applauded
The co-president of Caesars Digital, Eric Hession said that the group was excited about the partnership with Emagine Entertainment and applauded their ingenuity in creating a sports lounge in a movie theater.
“This concept should provide an exciting environment for people to enjoy a televised sporting event and for us to connect with new customers while also rewarding our existing loyal customer base,” he said.
Also commenting was the CEO of Emagine Entertainment, Anthony LaVerde who said that the group’s commitment to building innovative entertainment experiences for their guests led it to create the sports lounge at Emagine Royal Oak.
“Partnering with Caesars is a major milestone in our ongoing commitment to being the most innovative theater chain in the country,” he said.
The Massachusetts Senate voted on Thursday to legalize and regulate sports wagering. This comes after years of discussions and negotiations from lawmakers and interest groups.
However, sports betting isn’t quite becoming a reality in the state just yet, since lawmakers now have to find a way to reconcile the differences found between Thursday’s Senate bill and another one that was passed last summer in the House.
In July 2021, the House overwhelmingly approved a bill to legalize sports betting in Massachusetts on a vote of 156 – 3.
Senate Ways and Means chairman, Michael Rodrigues said on Thursday: “I am proud to say that this bill is a product of a thoughtful, deliberative process that takes into account the lessons learned in other states who rushed into legalization. Some may wish we had acted sooner, but I am convinced that the time we took resulted in a final product that will be a national model for responsible sports wagering,” Senate Ways and Means Chairman Michael Rodrigues said at the start of debate Thursday. “The Senate Ways and Means proposal maximizes the benefits for the commonwealth and minimizes harms to consumers and the general public.”
It is estimated that the Senate Bill could generate up to $35 million in annual tax revenue for the state.
Adults (21 years and older) will be allowed to bet on professional sports at casinos, slot parlors and existing brick-and-mortar sportsbooks, either online or physically.
The leading online and live betting sportsbook, PointsBet was awarded the title of Top Sports Betting Operator at the recent EGR North America Awards 2022.
This is the second year in a row that the company has lifted the trophy.
PointsBet was recognized for its scale and growth, its innovation and its commitment to responsible gaming, among other parameters.
As per the CEO for PointsBet USA Johnny Aitken:
“We extend our sincere thanks to the judges, sponsors, industry colleagues, and entire EGR team for the recognition and validation of our hard work in the past year, which featured PointsBet extending its operations further across North America to jurisdictions like New York, Pennsylvania, and Ontario. Looking at the opportunity ahead, we are excited to continue proving our vision and ability to execute.”
Significant Presence in US Sports Betting Sphere
PointsBet has enjoyed impressive success in the North American gambling market since it launched in the US in 2019.
It has sports betting operations in 10 US jurisdictions, and recently went live in Ontario, Canada.
Its proprietary igaming offering is present in five North American jurisdictions.
The bookie is listed on the Australian Stock Exchange and has operations in other areas in the world, including Ireland and Australia.
Its scalable cloud-based wagering platform offers clients innovative sports and racing betting options and igaming.