UK-based Betting and Gaming Council (BGC), under the leadership of Chair Bridgid Simmonds, has taken a firm stance on promoting and safeguarding responsible gambling practices. This commitment is crucial not only for player safety but also for the long-term health and credibility of the industry. Simmonds has been a vocal advocate for the Safer Gambling Week initiative, countering critiques with evidence of its positive impact and the industry’s broader commitment to responsible gambling.
Safer Gambling Week: A Resounding Triumph
The effectiveness of Safer Gambling Week 2023 was undeniable. Extending its reach beyond traditional venues like casinos and betting shops, the campaign fostered meaningful conversations about responsible gambling. Notably, the initiative led to around 200,000 accounts setting deposit limits and a significant increase in the use of reality checks among players. Online success was equally impressive, with over 50 million impressions on social media platforms and significant traffic to the campaign’s website. These results underscore such campaigns’ importance in promoting a safe gambling culture.
Beyond the Week: Ongoing Commitment and Challenges
The BGC’s efforts transcend the Safer Gambling Week, with ongoing initiatives to maintain high standards throughout the year. Despite criticism from certain sectors, Simmonds maintains that most industry participants gamble responsibly. She emphasizes the need to address problem gambling while raising industry standards, thus contributing to a sustainable and player-oriented market.
The BGC’s Pivotal Role and Future Challenges
Established in 2019, the BGC has become a pivotal entity in the UK’s betting and gaming sector, representing a significant portion of the industry. With its commitment to higher standards and safer gambling practices, the BGC plays a crucial role in shaping the industry’s future. The council’s efforts, particularly its strict code of conduct and dedication to voluntary reform, reflect a deep understanding of the need for a balanced approach that benefits the industry and its customers.
The Importance of Safe Gambling
Initiatives like Safer Gambling Week and the Betting and Gaming Council’s focus on responsible gambling are really important for the industry. They help protect players and make sure the industry can keep going strong and be trusted. The industry faces challenges like possible new rules and concerns about its influence, so focusing on safe gambling is even more important. These efforts help the betting and gaming industry do well by making sure players are safe and can trust them.
Online Casinos’ Role in Protecting Players
Online casinos are a big part of the betting and gaming world, and they’re doing a lot to keep their players safe. They use technology to watch how people play and spot any signs of problem gambling. Players can set limits on how much they deposit, take breaks, and get reminders to keep their gambling under control. Online casinos also make it easy for players to find professional help if they need it. By doing all this, online casinos don’t just keep players safe; they also make the whole online gaming world more honest and trustworthy. They’re really helping to make gambling safer and more responsible for everyone.
New South Wales (NSW) has intensified its campaign against underage gambling, with the Australian state enforcing tougher punishments for offenders. The new rules come ahead of the holiday period during which casino activity is expected to surge.
Fines, Ban Await Violators
Under state laws, individuals under the age of 18 are prohibited from entering a casino or using fake IDs to gain entry to gambling venues across NSW. Minors are also not allowed to buy or consume alcohol.
Those caught violating the rules could now be banned from the state’s casinos for at least 12 months, or receive a maximum fine of $2,200. At the moment, two casinos are operating in NSW, Crown Sydney and The Star Sydney.
Repeat offenders could face imprisonment of up to 12 months, penalties of up to $5,500, or both. Additionally, violators will not be allowed to keep any winnings from gambling.
NSW Casino Operators Warned to Fulfill their Duties
Announcing the new sanctions, Jane Lin, Executive Director for Regulatory Operations at Liquor & Gaming NSW, said they’ll be dispatching inspectors to casinos to monitor compliance. Lin warned operators to also fulfill their obligations to prevent minors from entering their premises as they may also be subject to enforcement actions if they fail in their duties.
The Australian state of Victoria could introduce a primetime ban on gambling advertisements, similar to what is currently implemented in South Australia. The measure is among the key recommendations of the state’s Public Accounts and Estimates Committee (PAEC) which recently concluded its review of three Auditor-General reports on the regulation of gambling and liquor in Victoria.
Primetime Ban Needed Amid Proliferation of Gambling Ads in Victoria
Under PAEC’s proposal, gambling adverts will be banned on television from 4 pm to 7:30 pm, adopting an existing policy in South Australia. The Committee made the recommendation after a 2021 study by the Australian Communications and Media Authority (ACMA) found that over 900 gambling ads were broadcast daily on free-to-air TV in Victoria, with 148 broadcast between 6:00 pm and 8:30 pm every weeknight.
PAEC also highlighted the rapid increase in the number of gambling ads aired on free-to-air TV and radio across the country, which reached over one million in a span of a year (May 2022 – April 2023). The majority of those ads were from online wagering companies, PAEC revealed.
PAEC has also called on the Victorian government to reduce the number of electronic gaming machines throughout the state and review existing gambling loss limits. The Committee issued a total of 61 recommendations aimed at protecting vulnerable groups, especially children and young people.
Dutch gambling regulator the Kansspelautoriteit (KSA) has launched a pilot campaign aimed at improving public awareness of the country’s gambling self-exclusion register, CRUKS.
KSA Undertakes CRUKS Awareness Tests on Social Media
Initially launched on October 1, 2021 as part of the opening of the Dutch regulated online gambling market, CRUKS has been updated this year to include new functions and features, making it much easier for Dutch customers to self-exclude from gambling.
Some of the changes will be the inclusion of a reflection period for 8 days which will help those who need to curtail their gambling activities online and the addition of gambling stop slogan which replaces the earlier slogan of play break!
As part of the pilot campaign, the KSA has rolled out tests across social media platforms to identify the most effective messages and channels to inform users about CRUKS and the benefits of keeping their gambling under control. The campaign is mainly focused on the most at-risk target groups, the regulator stated.
The CRUKS pilot campaign is among a number of initiatives spearheaded by the KSA this year as its Chairman René Jansenprepares to leave his post in January 2024. The outgoing KSA head said stricter rules must be implemented, especially in the areas of duty of care and record-keeping, to ensure strong protection for Dutch customers.
Jamaica is set to implement tougher advertising rules for the gambling industry amid concerns young people are becoming increasingly exposed to gambling-related marketing and advertising, leading to a rise in gambling prevalence rates among those under the age of 25.
The country’s Betting, Gaming and Lotteries Commission (BGLC) is currently conducting a consultation on the proposed new measures which were drafted after a new gambling prevalence study showed that 50% of those who engaged in gambling in the past year were under 25 years old.
The BGLC also received concerns directly from Jamaican schools about students engaging in gambling activities.
Operators Must Use Clear Messaging
The new rules will require operators to use clear messaging and avoid misleading imagery or statements in all of their marketing communications. In particular, any gambling promotion/communication must clearly indicate the +18 gambling age restriction and highlight a “play responsibly” message. Furthermore, young people aged under 25 should not feature in any gambling ad.
The primary aim of the new measures is to ensure truthful marketing, clear communication of risks, and enhanced protection for vulnerable groups, especially younger people. The BGLC aims to enforce the new rules by April 1, 2024.