Betway, a globally recognized online betting and gaming brand owned by Super Group, is thrilled to reveal that it has become the official betting partner of the oldest ATP indoor tournament in the world, the Stockholm Open.
Betway has entered into a deal in terms of which it will become the tennis tournament’s exclusive betting partner, with association rights as well as prominent courtside branding.
This year’s competition is due to take place from 6th to 13th November 2021 and is the first since Covid crippled live sports events.
The cancellation in 2020 was the first interruption in the annual tournament’s history, which has been played since 1969 and has seen the top names in the sport such as Borg, McEnroe, Becker, Bjorkman, Federer and Tsitsipas on the courts of the Swedish capital’s Royal Tennis Hall.
The tournament returns with a new Director, Thomas Enqvist as well as a new addition to the tournament – Division – an event organizer who have undertaken to help build the future of Swedish tennis.
Anthony Werkman, Chief Executive Officer at Betway, commented that it is fantastic for the Betway brand to be associated with Stockholm Open.
Werkman went on to say that as the world’s oldest ATP indoor tournament, the event has a fantastic history and they are thrilled to be their exclusive betting partner for the next three years.
Kristoffer Svensson, the Head of Stockholm Open at Division, said that they are happy to welcome Betway to Stockholm Open.
He added that together with Betway and all their tennis fans they look forward to a week full of action and fantastic tennis.