Betway, a leading online betting and gaming operator, has revealed that it has renewed its partnership with the world’s largest eSports company, ESL.
In terms of the renewal of the partnership, Betway will have an option to renew its betting sponsorship for another year and will continue as the exclusive betting sponsor of the largest CS:GO events on the circuit, including ESL One Cologne, IEM Katowice and Season 9 and 10 of the ESL Pro League, among others.
The partnership will also see Betway having exclusive ‘behind the scenes’ access, VIP hospitality, in-stadia and in-stream branding as well as a number of experiential and digital assets.
Adam Savinson, the Head of eSports at Betway, commented on the renewal of the partnership by saying that ESL are among the elite event organizers across the global eSports landscape, so they are delighted to extend this relationship following another successful year for all involved. He also said that at Betway they remain committed to reaching and entertaining even more eSports fans around the globe.
Bernard Mogk, the Senior Vice President of Global Sales and Business Development at ESL, said that they are glad to continue their partnership with such a strong and reliable partner like Betway. He went on to say that having Betway as a truly global partner across various CS;GO tournaments and leagues, creates benefits for fans all over the world.
The Betway Group launched in 2006 and is currently a leading provider of first-class entertainment across sports betting, bingo, casino and poker.