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Push Gaming, a leading supplier of online and mobile games, has revealed that it has extended its ongoing collaboration with Betsson, following the Swedish company’s decision to directly integrate its operations through Push Gaming’s own Remote Gaming Server.

In terms of the agreement, Betsson will now be able to streamline the delivery of Push Gaming’s content, allowing more than 20 of Betsson’s casino brands to gain access to all its iGaming releases.

Latest release Fat Drac, Jammin Jars 2 and the upcoming Fire Hopper are among the slot games that will become available to players across the operator’s estate, considerably boosting the supplier’s presence across a range of markets.

Paul Malt, the head of games at Betsson, commented that they are rightly proud of the foundations they have built at Betsson and the way in which they provide their services to their loyal players.

He went on to say that having the likes of Push Gaming’s titles on their brands only furthers that provision.

Malt also said that it makes sense to streamline the supply of games directly and they are looking forward to bringing more of the best in iGaming content to regulated European markets.

Fiona Hickey, head of sales at Push Gaming, said that having a high profile partner such as Betsson make the switch to their platform a milestone for them. She added that this will allow them to ensure the refined service provision that it expects and aligns perfectly with their forward-looking growth ambitions.

Hickey added that the player base available to them through this relationship cannot be understated and it hugely strengthens the exposure for their player-favorite content.

Leading Irish bookmaking holding company Flutter Entertainment has revealed that it has entered into a new pivotal partnership with horse racing media rights holder Racecourse Media Group (RMG).

The partnership includes streaming rights and ‘other key areas of the RGM business and is due to run until 2028.

In terms of the new agreement RMG will be granted the right to access Flutter’s marketing and promotional material, giving Flutter’s UK and Ireland customers the opportunity to gain access to RMG’s horse racing content in return.

Martin Stevenson, Chief Executive Officer at Racecourse Media Group, commented that this agreement with have far reaching benefits for RMG’s racecourses and the industry itself.

He went on to say that they are delighted to collaborate with Britain and Ireland’s largest betting company, Flutter Entertainment, which gives both companies the opportunity to work together to promote RMG’s racecourses and the sport.

Stevensen also said that they will be able to call on the considerable marketing reach of both companies in terms of working together via sponsorships and advertising, to expand the appeal of their horseracing both domestically and overseas.

RMG recently renewed deals with racecourses all over the UK. Including high profile events such as the Cheltenham Festival, the Randox Grand National Festival, Qatar ‘Glorious’ Goodwood Festival, Welcome to Yorkshire Ebor Festival and the Cazoo Derby Festival.

Conor Grant, Chief Executive Officer of Flutter for UK and Ireland, said they are delighted to confirm that they have reached a new long term agreement with RMG, a key partner in providing the best possible horseracing product to their customers.

Grant added that they have invested a total of £100, through media rights, sponsorship, hospitality, marketing and the levy in the last year.

SYNOT Games, a Czech-based content producer for iGaming, is thrilled to announce that it has entered into a new agreement with one of the leading Italian service providers – Microgame.

The producer is endeavoring to further cement its position in Italy by delivering its flexible and fine-tuned portfolio of premier titles to a new audience.

In terms of the agreement signed by the parties, Microgame’s customers will have the opportunity to gain access to titles such as Pixel Reels, Respin Joker, Diamondz and Fruit Awards.

SYNOT Games has already secured a number of content distribution deals in the past couple of weeks, namely with Betano and Rabbit Entertainment.

According to Microgame, SYNOT’s captivating in-house production will add to the success of its operations throughout the country.

Marco Castaldo, the Chief Executive Officer at the Italian online gambling joint-stock company commented that he is thrilled to be launching with the Czech provider.

Castaldo went on to say that complementing the actual portfolio will diversify content with new, engaging and immersive fun features, now available to a wider spectrum of customers.

He also said that the company aims to cover all grounds and suit the preferences of more clients in order to reach that extra value and enrich its product catalog for a new generation of players.

Birdzhan Hyuseinova, the Head of Account Management at SYNOT Games, said that this deal will deliver their content closer to existing players but also attract new audiences in the Italian market. He added that it’s a great achievement to see that more players will now be able to enjoy their ever-expanding range of fun and exciting games.

Five Maryland casinos are considerably closer to offering in-person gambling on sports after recently having received the green light from a state commission following a 5-2 vote.

The Sports Wagering Application Review Commission awarded in-person sports betting licenses to Live! Casino and Hotel in Hanover, Horseshoe Casino in Baltimore, MGM National Harbor in Oxon Hill, Ocean Downs Casino in Berlin and Hollywood Casino in Perryville.

Customers could soon have the opportunity to place bets on-site for the first time in the state and in time for the NFL playoffs. However prior to this happening, each casino is required to sign a ‘memorandum of understanding’ and complete a number of procedural steps.

The five casinos will work with Maryland’s State Lottery and Gaming Control Agency who will ensure their systems of internal controls, standard operating procedures, surveillance and security systems and responsible gaming plans and employee training procedures are satisfactorily thriving.

Each operator is also required to perform a controlled betting demonstration while under observation by staff from the State Lottery and Gaming Control Agency with the Agency’s Director saying that he hopes to have the reviews completed within 30-45 days.

Frank Turner, a member of the Commission, voted against approval as he is concerned about the lack of women and minority-owned businesses involved.

Turner commented that they are only asking to be given a little more time, so that some of these minority and women-owned businesses can catch up and they can start at the same starting point.

Turner referred to Maryland’s medical marijuana program, saying they got left behind and that is what he is trying to avoid this time.

Pariplay Ltd, Aspire Global’s leading aggregator and content provider, has launched Wizard Games, a new brand for its in-house games studio, in an endeavor to become ‘a world leading igaming supplier’.

The launch forms part of Pariplay’s ‘ambitious growth plan to become a tier-one games studio’ and incorporates an evolution in major game improvements, studio management and an increase in global reach as a growingly attractive commercial proposition.

Wizard Games’ products will become a part of the Pariplay iGaming suite, with Pariplay having appointed a ‘strong management team’ in preparation of the launch amid plans for large-scale marketing activities.

Pariplay’s in-house games offering boasts over 120 titles, live and certified for more than 15 regulated jurisdictions in North America, Europe and Latin America, boosted by content and gamification tools that can be adjusted to player preferences and client business objectives.

Joey Hurtado, Managing Director of Wizard Games, commented that the launch of their new brand provides a reflection of how committed they are to offering the best possible service to all their partners.

Hurtado went on to say that they have experienced excellent growth from their proprietary games studio and believe now is the time to really push on and realize the exciting potential they see here.

Adrian Bailey, Managing Director of Pariplay, said the move to differentiate their in-house games brand has been carefully planned and executed, with the goal of improving their content offering while also further defining their status in the industry as the leading aggregator and content provider.

He added that armed with its own identity, they expect Wizard Games to go from strength to strength in offering their operator partners improved content that is engaging and highly entertaining for players.