Aspire Global, a leading international online gaming company, has announced that it has signed a deal in terms of which it will acquire.
Sportsbook Technology Provider BtoBet for an initial payment of €20m (£18.3m / $23/6m), enabling the supplier to expand its business into the Sports Betting vertical.
The deal signed by the parties consists of a payment of €15m in cash at the closing of the deal with a further payment of €5m twelve months after the deal closes.
It is anticipated that the deal will be completed in the fourth quarter of this year, and have a favorable effect on Aspire Global’s EBITDA in 2021.
Aspire Global has revealed that the acquisition forms an important part of its global growth strategy, and a big step in creating an offering that covers the main elements of the B2B iGaming value chain complementing last year’s acquisition aggregator and games studio Pariplay.
Alessandro Fried, Founder and Shareholder of BtoBet, commented that he is truly enthusiastic by the opportunities they see by becoming part of Aspire Global, the powerhouse for iGaming operators.
Fried added that with their joined forces they will take this new global iGaming offering in every corner of the earth.
Tsachi Maimon, Chief Executive Officer of Aspire Global, said that Aspire Global now enters the sports betting arena with storm strength.
Maimon went on to say that with the acquisition of BtoBet they have become a true global B2B company which owns and provides an iGaming platform, sports betting, casino games and games aggregator as well as managed services for all continents and markets.