Swiss-based Argyll Entertainment is pleased to announce that it has launched a UK facing online sportsbook, www.betonbrazil.com that features the name, face and voice of Alan Brazil, the ex-Scottish International footballed turned award-winning broadcaster, as its brand ambassador.

Bet on Brazil has promised to offer punters a vast range of sports betting and entertainment that includes a lively mixture of opinion, discussion panels and insider sports news, along with exclusive audio, video and print content throughout the site and the opportunity to compete for “money can’t buy” prizes and exclusive access to Alan and his friends.

Bet on Brazil’s sports-only offering has been launched for the start of the Premier League season and includes its very own in-play fantasy football game, Brazil’s Fantasy Fever.  It intends rolling out its full sportsbook and horse racing offering this month utilizing the Amelco Platform as well as a diverse portfolio of casino slots, table games and live dealer products from top suppliers that include iSoftbet, NetEnt and Realistic Games.

Bet on Brazil will customize its initial launch offers and promotions specifically around Alan and football and intends offering daily Happy Hour enhanced prices, Big Al’s Accas as well as an opportunity to be treated to an entertaining mix of opinion, commentary and mischief from Alan and his pals via podcasts, videos and articles that focusses on all the action, controversy and key talking points that come up from week to week.

The CEO OF Argyll Entertainment, Stuart Tilly, revealed that at Bet on Brazil they have a market leading sportsbook and a premium portfolio of casino games to rival the very best operators in the market.