The Canadian Premier League is thrilled to announce that it has entered into a new multi-year deal with ComeOn! that will see it become the ‘Official Sports Betting and Online Casino Partner of the League’.
In terms of the partnership signed by the parties, the ComeOn! logo will appear CPL Club jerseys as from the 2021 season (which will soon be unveiled).
The Canadian Premier League and its special broadcast media partner ‘OneSoccer’ will provide fans from coast-to-coast with the insights they require to prepare for the ‘ComeOn! Match of the Week’ every Sunday throughout the CPL season.
The Canadian Soccer Business (CSB) will feature ComeOn! in the CPL Predictor game and ComeOn! will feature in content across ‘OneSoccer CPL” match broadcasts and Canadian Premier League digital channels.
David Clanachan, Commissioner, Canadian Premier League commented that they are excited to have a partner in the emerging industry of sports betting. He added that they feel this is the next innovative step to help drive fan engagement and participation with their CPL matches.
Clanachan also said that offering interactive and engaging updates match to match is a great opportunity for fans to stay involved.
Integrations will include a custom ‘OneSoccer’ show and ‘CPL Week in Review’ presented by ComeOn’ every Monday.
Berkay Reyhan, Chief Commercial Officer at ComeOn Group, said they are proud and excited to be partnering with the Canadian Premier League.
Reyhan went on to say that their passion for online entertainment lends itself perfectly to creating fun and engaging experiences for the fans, from match predictions to in stadium experiences. He added that their goal is to improve the experience for every Canadian Premier League fan.